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Purpose: This thesis mainly aims to investigate how an open and encouraging approach to customer complaints can affect churn in software as a service companies. This by examining how the approach affects the presentation of complaints, dissatisfaction, negative word-of-mouth and customers repurchase intention followed by a service failure. Methodology: The thesis applies a quantitative approach c

The elasto pl astic near t ip field is examined for some different unloading. reloading situations.

The process of economic globalization has in recent decades increased the power of multinational corporations. In recognition of their powerful position, corporations have begun to adopt Corporate Social Responsibility as a way of managing their social impact. Their interaction with the surrounding society reaches a peak when involved in large-scale projects, such as the Three Gorges Dam in China

Purpose: The aim of this study is to inquire into the congruency of store image perceptions, projected by Ikea and Ilva, and how Danish and Swedish consumers perceive the aforementioned stores’ images in their respective domestic market. Also, the aim sets out to evaluate the success of these stores’ images on consumers and on transference to host markets. Further, the aim is to discern specific s

Thesis purpose: The purpose of this study is to investigate the interdependencies within the process of partner selection in the fashion and design sector and the emanating criteria for finding the ideal co-branding partner in order to use co-branding as a strategic brand activation tool. Methodology: Multiple Case Study Theoretical perspective: Brand Building and Brand Activation, Relationship Ma

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The purpose of this thesis is to investigate whether placement, using a special display, of ecological products, will have an effect on consumer buying behaviour and thereby sales of these products. When talking about sales we refer to the amount of ecological products that are being bought, habitual and unplanned, as a response due to the placement of the products in-store. To further elucidate t

Small and Medium sized Enterprises (SMEs) within the European Union are currently facing many challenges one being access to financing due to high risk and probability of default, another being cross-border taxation issues with double taxation and information asymmetry. Since the aim within the EU is to be the most competitive and dynamic knowledge-based economy in the world with sustainable econo

Using the models from van Maanen and Schein (1977) and Dutton et al. (1994), we have been able to investigate the socialization process and organizational identification both from the organizational as well as the individual’s perspective. The link between these two perspectives establishes a better insight into the company’s actual socialization intentions and the individual’s identification with

Title: Competitive Advantages in Professional Football Cubs – A Resource-Based Analysis Authors: Daniel Grass, Mattias Holst, Bengt Jönsson Semester: Spring 2001 Supervisors: Leif Edvinsson, Allan T. Malm Problem: In order to be a successful football club, the management team has to consider a variety of business issues. Since money is having such an impact on the football industry of today, the f

Abstract Title: How to source from Russia? - A multiple case study of six companies’ experience of purchasing in Russia. Authors: Richard Werthén, Technology Management Johan Öhlén, Production Engineering and Management Supervisors: Christer Kedström, Dept of Business Administration Johan Lundin, Dept of Industrial Management and Logistics, Engineering Logistics Rolf Blomgren, Purchasing Manager S

Syftet med uppsatsen är att öka förståelsen för aspekter gällande ekonomistyrning och dess utveckling gällande alternativa mätmetoder i multinationella företag på dagens mogna marknader. De teorier som används är ekonomistyrning i allmänhet relaterat till ekonomistyrning i multinationella företag samt presentation av traditionella och nya mätmetoder. Vi har utgått från en modell av Anthony & G

The purpose of current paper is to identify the differences (if any) between Swedish and Turkish consumers in terms of product design perception and to identify the differences to product design in relating the four dimensions / characteristics: 1.Aesthetical attractiveness, 2.Functionality, 3.Value and 4.Quality.The findings of the study indicate the existence of a universal perception of design.

Summary Title Are older consumers of interest for the Swedish Apparel market? A study of older consumers’ attitudes and interests in apparel Deadline 12 January, 2007 Course FEK 533 Authors Brusk Kutlay and Linda Nordén Tutors Björn Carlsson and Roland Knutsson Keywords Older consumer, apparel, lifestyle, attitudes, consumer behavior Purpose The purpose of this paper is to investigate weather the

Berlin är för många svenskar ett populärt utflyktsmål, en världsstad med dramatisk historia på överkomligt avstånd. Om en sådan stad finns självfallet många hyllmeter skrivet, inte minst kombinationer av reseguide och historiebok. Senast i raden är John Kampfners 400-sidiga In Search of Berlin: The Story of a Reinvented City (Atlantic Books 2023). Kampfner är en brittisk författare, journalist och